Research & Stock Picks

Company Reports

15 August 2024

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MNCN: 2Q24 Results – HOLD, TP: 340 (from 300)

SWOT Analysis of The Results (SSI: Below; Cons: Above)

 

Strength

In June 2024, MNCN maintained its position as leader in audience share (37.1%) and ad spend share (44.4%), allowing for some YoY revenue support in 2Q24; 6.2% YoY reduction in COGS due to efficiency in content procurement and the use of its outdoor studio facility, Movieland

 

Weakness

Free-to-air (FTA) TV revenue (historically c.80% of top line) continued to decline (-20.9% QoQ, -10.3% YoY); despite diversification efforts, the company still faces challenges in its non-digital business, highlighting its dependence on traditional media channels

 

Opportunity

Additional revenues from successful in-house special programs such as Indonesian Idol and MasterChef Indonesia as well as concerts and international artist festivals in 2H24; Movieland’s outdoor studio facilities can further enhance content production capabilities and reduce costs

 

Threat

Economic fluctuations and rapid technological advancements can impact advertising budgets and consumer spending on subscription services, hampering traditional media companies; severe YTD market underperformance may persist going forward

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